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Fashion For AIDS Awareness
By admins | June 11, 2009
The nonprofit organization, Beauty Without Irony launched the international project, Designers Against AIDS in 2004 to help raise awareness about the disease. If you have not heard of the DAA you really must check out their website at www.designersagainstaids.com. Their goal has been to raise awareness especially in young people by using celebrities from movies, sports, music, and design. Recently, singer Katy Perry has added her support to the DAA. She helped design a rather unusual bodysuit (pictured above in one of our city’s gazillion H&M billboards) and is posing in it for the campaign. The bodysuit features a print of human organs with the text “It’s what on the inside that counts.” The idea is to promote self-awareness of our bodies, inside and out. Katy’s designs along with several other celebrities are being sold at H&M’s Divided departments. The proceeds go to the Designers Against AIDS organization to raise HIV/AIDS awareness.
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Topics: fashion, shop | 2 Comments » 
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June 11th, 2009 at 11:55 am
The DAA is an excellent organization, everybody should support fashion when it serves such a good cause.
June 11th, 2009 at 8:26 pm
I kinda like the bodysuit Katy Perry designed, it’s definitely in line with the 80s-ish trends that are coming back into style! And for a great cause too :)